Posts tagged ‘videogames’
May 3, 2012
Welcome to the latest instalment in my new Transmedia Case Study series, where we examine the triumphs and epic fails in executing a Big Media property across multiple platforms. In the inaugural feature, we were treated to an example of transmedia done right – so now it only makes sense to balance the scales and give perspective on how an intellectual property (IP) rich with potential can both fall flat, and miss out on some major TM opportunities…
For me, this was a heartbreaker. I’ve made no secret for my love of all things GREEN LANTERN. I was raised on the character, weaned on the socially conscious Lantern/Arrow era of the 70s, and the goofy Challenge of the Superfriends show in the early 80s:
I’d never be a tortured billionaire playboy. The odds of being bitten by a radioactive insect in the Big Apple were astronomically against. And, though adopted, I’m pretty sure my cultural roots don’t reach across the stars to the House of El.
But I had willpower…and the potential to overcome great fear…and dreams of being a part something greater than myself.
It appears I wasn’t alone.
TIMELINE: 2011 – CURRENT
PLATFORM: Feature Film
GENRE: Contemporary Sci-Fi
CLIENT: In-House IP w/ HULO FILMS
LOGLINE: Sheltered in a remote orphanage, a disabled teen (JACOB PRICE – 16) has terrifying visions of a technological apocalypse. Little does he realize that the real battle will be waged within his very cells…and that the future of the human race will be HIS to decide.
With an original short story treatment, multi-stage development financing from Telefilm Canada and Saskfilm was secured for this teen sci-fi high concept. Reminiscent of ‘thinking man’ cult hits including The Lawnmower Man, The Matrix, and Chronicle, three (3) screenplay drafts have been successfully completed and reviewed by major distributors. You can view the digital pitch package here, which includes some sweet concept art by David Cameron Sloan. UPDATE: Or check out the motion-comic proof-of-concept right here!